The revolution devours its children. The digital one certainly did and continues to do so. Its roughly 20 years since the beginning and we have since seen fundamental changes all over the creative realm. The production of moving images took the longest to benefit from that paradigm shift. But it has been worth the wait. The fighting might soon be over. Blackmagic announced the URSA 4K film camera. With a base price of 6000 Dollars it will break down the old hierarchies. And put serious hardware into the hands of any peasant/film maker to be. Different from the also revolutionary 4K Production Model the URSA is fitted for a feature film setting. So a DoP and the camera and audio assistants can work with and around the camera at the same time.
URSA has everything built in, including a massive 10 inch fold out on set monitor, large user upgradeable Super 35 global shutter 4K image sensor, 12G-SDI and internal dual RAW and ProRes recorders. The built in recorders use new CFast card technology that allow recording up to 350 MB/s
There are two 5” touch screens on both sides of the camera that put your settings, controls and monitoring tools at your fingertips. The left side gives you quick access to all major settings via a touch screen and a row of control buttons. That means you don’t have to hunt through complicated menus to make changes.
Modularity is a key feature of the camera design, allowing the URSA to be set up for 4 different modus operandi.
URSA EF includes the 4K Super 35 image sensor with global shutter and an EF lens mount with active lens control. You can use low cost DSLR photo lenses from companies such as Canon, Zeiss and more.
URSA Broadcast (later in 2014) features a whole different sensor optimized for Broadcast Video in Ultra HD, combined with a broadcast B4 lens mount and broadcast lens control connection plus built in ND filter wheel.
URSA PL includes the 4K Super 35 image sensor with global shutter and the film industry PL lens mount.
There is so far not a lot of actual professional URSA footage online at the moment. But this enthusiast has a dedicated Vimeo channel where hew collects whatever he can find.